Martin Tricaud

CEO, Middle East, North Africa and Turkey, HSBC Group


Martin is a senior international banker with extensive experience in the Middle East, Asia and Europe connecting customers across HSBC’s global network in a banking career that spans three decades.

Leading HSBC’s next period of growth in the Middle East, North Africa and Turkey (MENAT), Martin returns to a region in which he laid the foundations of a career that has focused on helping customers fulfil global ambitions. Beginning his banking career in 1988 with Crédit Commercial de France (CCF), which became a wholly-owned entity of the HSBC Group in 2000, Martin moved to banking after spending a year as Charge d’affaires at the French Embassy in Cairo in 1987.

Martin held a number of structured finance and coverage roles in Paris before becoming Head of Export Finance at CCF in 1998. He returned to Egypt in 2000 as Chief Executive of CCF subsidiary Credit International d’Egypte, where he led its restructuring and sale, then stayed in Cairo as Senior General Manager at HSBC Egypt from 2001 to 2004.

Martin moved to Dubai in 2004 where he spent four years leading HSBC’s Corporate & Institutional business in the Middle East before moving to the bank’s global headquarters in London in 2008, where he became Global Head of Multinationals for HSBC’s Global Banking and Markets business.

He added an Asian dimension to his Middle East and Europe connections in 2013 by becoming Chief Executive Officer of HSBC in South Korea and then becoming CEO of HSBC Australia in 2017.

Martin’s return to MENAT in 2019 enables him to put to work his expertise in connecting customers to global opportunities in a region that is home to some of the world’s most ambitious economic transformation programmes, fast-growing capital markets, dynamic international trade hubs and vibrant, tech-savvy consumer sectors.

Martin graduated from the Institut d’Etudes Politiques de Paris, holds a Master’s in Law from La Sorbonne University, Paris and a Bachelor’s degree in History from Paris Nanterre (Paris X) University.

A Conseiller du Commerce Exterieur de la France, appointed by French Government decree, since 2001, Martin is also an Ambassador for the Australian Indigenous Education Foundation (AIEF).

Martin is a member of the boards of directors of HSBC Bank Middle East Limited and HSBC Saudi Arabia.